Dallas News.com
The Dalls Morning News Religion
Razanne is no Barbie wannabe

INNOVATIVE IDEA
05/05/2001


She has the same bright eyes and big smile and a growing number of outfits to choose from. But the clothes for Razanne, the Muslim doll, do not include swimsuits, shorts or halter-tops, and there's no Ken on the sidelines. Razanne's creators say their doll is an alternative for Muslim girls. They don't want her to be a Barbie wannabe.
"We are not here to mimic the Barbie, not at all," said Ammar Saadeh, business manager for Noor Art in Michigan. "We are here to introduce something unique."

Razanne, whose name means "the modest woman," first appeared more than three years ago. She's 12 inches tall and is available in three skin and hair colors. She has five outfits: prayertime, school, teacher, inside/outside and play day. All of the outfits – save for the indoor wear – include the traditional Muslim head covering, the hijab , which is removable.
"Many parents are opposing the Barbie doll because of the way she dresses," said Mr. Saadeh. "Razanne is a very good alternative for those families."

The dolls range in price from $15 to $25, which includes a coloring book. People can order from the Web site www.noorart.com or by calling 1-888-442-5687.
Mr. Saadeh said Noor Art produces educational products for Muslim children. "Anything that could help Muslim children keep and understand their identity as a Muslim and be proud of it" he said.

The company often receives thank-you notes from customers.
"The people who buy it are happy with the fact that there is an alternative for their kids that fits their culture and beliefs," he said..

Marcus Stewart